Understanding how people make buying decisions is a key component to any successful pricing strategy. Join this webinar to get a look at behavioral economics, marketing strategy and customer psychology, and how these principles should be applied to pricing at your firm. Critically examine the conventional wisdom embodied in the old law firm business model, which states the way to success is by leveraging people and hours, or "We sell time." Learn the concepts of how consumers are influenced and become better equipped to price successfully and increase your firm's profitability.
Join Implementing Value Pricing in Your Firm with highly regarded subject expert Ronald Baker for this one-hour webinar on Wednesday, January 20, 2016 2:00 p.m. CST (1 p.m. MST, 12 p.m. PST, 3 p.m. EST).
Bring together as many individuals as you wish in your office or chapter meeting space to this webinar.
Wednesday, January 20, 2016
Pacific 12:00 p.m. – 1:00 p.m.; Mountain 1:00 – 2:00 p.m.; Central 2:00-3:00 p.m.; Eastern 3:00 – 4:00 p.m.
CLM Credits: (Note that only the CLM credit available for this webinar is stated below. If a credit is not stated, it is not available for this program.)
CLM Recertification Credit: 1 hour in the subject area of Financial Management (FM)
CLM App Credit for Functional Specialists: 1 hour in the subject area of Financial Management (FM) towards the additional hours required of some Functional Specialists to fulfill the CLM application.
California MCLE: The Association of Legal Administrators certifies that this webinar has been approved by the State Bar of California for 1 hour of MCLE credit.
MCLE/Other States: Credit may be available in other states but cannot be guaranteed. In all states, accreditation is dependent on individual state guidelines and filing regulations.
January 20, 2016 3:00 PM Eastern
Association of Legal Administrators
CLMSM App Credit for Functional Specialists: 1.00
CLMSM Recertification Credit: 1.00
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ALA Member Price:$109.00