When designing a firm or group retreat, it’s important to develop programming that will deliver a significant return on the time and money invested in these events. To accomplish this goal, get lawyers laser-focused on generating more revenue. A well-crafted retreat can serve as a launching pad that motivates lawyers to engage in high-value business development activities. 


  • Identify the major goals of a revenue-focused retreat. 

  • Define key elements that drive revenue-generating behavior.  

  • Discuss programming ideas designed to drive revenue-producing activity. 

  • Illustrate approaches for how lawyers can maximize their business development time at the retreat. 

  • Discuss retreat follow-up techniques. 

Other Information: 

60 Minutes 

Audience: Advanced 

CLM® Application Credit for Functional Specialists: 1 hour in the subject area of Legal Industry/ Business Management (LI) towards the additional hours required of some Functional Specialists to fulfill the CLM application. 

CLM® Recertification Credit: 1 hour in the subject area of Legal Industry/ Business Management (LI) 

CLE: Participatory Credit 


David H. Freeman, JD, a former practicing lawyer, is the award-winning Chief Executive Officer of the David Freeman Consulting Group and Founder of Law Firm CultureShift®. He is an author, speaker, consultant and coach who has shown thousands of lawyers and leaders how to become better rainmakers. For three consecutive years, Freeman was voted the No. 1 law firm business development consultant and coach in National Law Journal surveys, and for 24 years, he has worked with hundreds of law firms worldwide. Freeman is a highly rated speaker, trainer and consultant, and he has written four books — including two best-sellers — on law firm leadership and business development. 

Seminar Information
Date Presented:
January 14, 2020 3:00 PM Eastern
1 hour
ALA Member Price:
Non-Member Price:
Turning Retreats into Revenue
Individual topic purchase: Selected
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Email Address:
On-Demand (Recording)
ALA Member Price:$29.00
Non-Member Price:$79.00